Column % | Q2. Gender | Q3. Age | ||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|
Male | Female | 18 to 24 | 25 to 29 | 30 to 34 | 35 to 39 | 40 to 44 | 45 to 49 | 50 to 54 | 55 to 64 | 65 or more | NET | |
| Coca Cola | 78% | 72% | 84% | 69% | 82% | 81% | 71% | 74% | 75% | 61% | 86% | 75% |
| Diet Coke | 28% | 43% | 30% | 28% | 33% | 39% | 46% | 15% | 38% | 37% | 55% | 35% |
| Coke Zero | 38% | 46% | 50% | 51% | 33% | 44% | 40% | 37% | 50% | 35% | 32% | 42% |
| Pepsi | 49% | 40% | 48% | 46% | 45% | 33% | 40% | 52% | 35% | 43% | 68% | 44% |
| Pepsi Light | 13% | 22% | 14% | 15% | 12% | 8% | 20% | 15% | 8% | 24% | 55% | 17% |
| Pepsi Max | 36% | 43% | 45% | 44% | 36% | 33% | 34% | 22% | 43% | 41% | 50% | 39% |
| NET | 95% | 98% | 95% | 100% | 97% | 94% | 97% | 93% | 98% | 96% | 100% | 97% |